Ready to flip the old funnel playbook and build a working income stream in minutes? This new platform blends collaboration and automation so you can pair the right people with the right offer fast.
OfferLab was created by Russell Brunson and the ClickFunnels team as a free, collaborative funnel system. You sign up, link Stripe, and build unified funnels that combine multiple offers into one checkout with real-time payouts and built-in tracking.
The system removes heavy tech and long waits. You’ll learn how the tools compress time to value, let you stack complementary offers, and publish a single link that tracks every commission and money flow automatically.
In short, this approach helps you start earning sooner, collaborate with other people, and test funnels with real data instead of theory.
Key Takeaways
- OfferLab is a free, collaborative platform that speeds funnel creation and payouts.
- Connect Stripe and publish a unified link to track sales and commission splits.
- Russell Brunson built this to cut confusion and compress time to value.
- Collaboration lets you match people and products for better conversions.
- You can use proven templates and tools to start earning with real funnels.
Why OfferLab Is the Newest, Best Way to Build, Grow, and Earn Online
Russell Brunson built this platform to swap confusion for collaboration, so you can turn ideas into cash faster. The design solves a common problem: lots of potential, but little monetization. By centering teams—creators, affiliates, and brokers—on shared funnels, you move from planning to sales with less friction.
The system automates commission splits, partner overrides, and partner management so deals don’t die in back-and-forths. It links with tools like ClickFunnels, Shopify, and GoHighLevel so you keep what already works.
Why it matters now: AI favors speed and integration. When you and others stack complementary offers inside one platform, tracking, payouts, and conversions improve. That means more revenue and less manual work.
- You’ll see how collaboration replaces wasted time with execution.
- You’ll understand how offer stacking increases overall value for everyone.
- You’ll know whether you fit best as a creator, promoter, or broker and how to scale.
What OfferLab Is and How It Works for Beginners
You can be live in minutes—create an account, hook up Stripe, and watch your central stats populate. The dashboard shows “My Offers,” “My Funnels,” and Insights so you always know where your customer journey stands.
A platform for creators, affiliates, and brokers—with automated payouts
List offers quickly by adding a name, price, description, fulfillment link, and image. Set commission and payout rules so partners see clear terms in the marketplace and can include your offer in their funnels.
From signup to first sale: your journey inside the dashboard
Build funnels with drag-and-drop templates for sales, checkout, and thank-you pages. Publish one unified funnel link and track every customer step without complex code.
“Every sale” tracking, commission splitting, and real-time payouts
Every sale is captured and split automatically. Revenue flows through Stripe and commissions are paid out in real time, removing manual splits and late spreadsheets.
Why it’s free to join and when fees apply
- Sellers pay a 7.5% transaction fee on sales.
- Affiliates pay a $4.95 ACH withdrawal fee; there are no monthly platform charges.
- Insights report EPC, conversion rates, and revenue so you can improve product and funnel performance.
“This setup gives creators clarity and speed — list products, find partners in the CoLab Library, and let automation handle payouts.”
Affiliate Marketing for Beginners Using OfferLab
Quickly discover offers with strong proof and clean fulfillment inside the Marketplace. The CoLab Library lets you search by keyword, review price and commission details, and request access to approved listings.
Finding high-converting offers in the CoLab Library
Scan listings to compare price points, perceived value, and sales proof. Pick offers that include clear fulfillment links and fair commission splits so promotions are simple and trustworthy.
Building simple funnels with drag-and-drop templates
Use page templates to assemble a main offer, upsells, and order bumps. The templates cut tech time so you can focus on messaging and sales copy.
Promoting with one unified link to start earning
Publish a single funnel link and promote it across social, email, and short video. Automation handles commission splits and Stripe payouts so you see accurate sales and timely commission deposits.
“Collaboration-first stacks and automated payouts let you start earning faster with fewer tools.”
- Pick offers with clear commissions and strong proof.
- Stack complementary products to lift funnel EPC.
- Coordinate with creators for assets and messaging.
The Four Ways to Earn Inside OfferLab
Pick a role that fits your strengths and watch a single funnel turn into multiple income streams.
OfferLab makes it simple to choose a role and start earning—whether you promote, create, combine, or broker. Below are four clear ways to monetize so you can match tasks to skills and scale faster.
The Affiliate Path
You find and promote existing offers through your funnel. The platform automates tracking and payouts so you focus on traffic and messaging.
Best if you like promotional work and building an audience.
The Creator Path
You list your product once and let other people scale it. Creators attract promos without hiring extra staff.
Best if you own a course or product and want steady commissions from partners.
The Combo Path
Bundle or stack complementary offers. Use another creator’s front-end to sell your back-end and lift average order value across a single funnel.
Best if you want to boost revenue with smart pairing and higher lifetime value.
The Broker Path
Connect creators and promoters, then lock in lifetime overrides. Normal tiers start at 0%, move to 0.5% after $1,000, and 1.5% after $100,000. Certification unlocks 1.5% immediately.
Best if you have a strong network and enjoy deal-making.
| Path | Focus | How you earn | Ideal skill |
|---|---|---|---|
| Affiliate | Promotion | Commissions from funnel sales | Traffic & copy |
| Creator | Product listing | Sales via partner funnels | Product & fulfillment |
| Combo | Bundling | Higher average order value | Product fit & offers alignment |
| Broker | Connections | Lifetime overrides on deals | Networking & negotiation |
“Even one well-designed funnel can monetize multiple ways when you layer roles over time.”
Compare each way to earn and pick the path that gives the fastest wins. Use your network strategically, and add course-style assets to speed skill growth and execution.
Step-by-Step Setup: From Free Account to First Funnel
Get live fast: a clear setup will take you from signup to a working funnel in under an hour. Start by creating your free account and connecting Stripe so payouts route to you automatically.
Create your account and connect Stripe
Sign up at OfferLab.com, verify your profile, and link Stripe. This is the critical first step so earnings can move from the platform to your bank without delays.
Pick offers, set commission targets, and publish your funnel
Add your product details: name, price, description, fulfillment link, and image. Set a commission percentage that attracts partners while preserving margin.
- Browse the CoLab Library to stack complementary offers that boost average order value.
- Use drag-and-drop templates to build a clear funnel without extra tools or dev time.
- Publish to get one unified funnel link and promote it across channels.
Monitor results on the dashboard—posted, pending, and available balances appear in real time. Fees apply only on transactions: a transparent 7.5% seller fee and a $4.95 ACH withdrawal fee for payouts. No monthly platform charges.
Quick tip: Duplicate your funnel, tweak copy or product order, and retest to improve conversion and earnings fast. Learn more in this practical guide: OfferLab setup tutorial.
Tools, Templates, and Integrations That Speed You Up
Prebuilt page templates speed setup so you spend time on copy and traffic, not code. You get sales, checkout, and thank-you layouts that are ready to launch. That means fewer tech headaches and faster tests.
Launch fast with proven templates
Pick a template and customize headlines, images, and calls to action. Reuse pages across products and markets to cut launch time.
Plug into your platform stack
You keep your fulfillment and email service links. The platform integrates with tools like ClickFunnels, Shopify, and GoHighLevel so you don’t rebuild systems.
- Use templates for sales, checkout, and thank-you pages.
- Connect to ClickFunnels, Shopify, or GoHighLevel without rewiring your stack.
- Keep product fulfillment and customer communications in your existing services.
| Feature | Benefit | Works with | Why it helps |
|---|---|---|---|
| Page templates | Faster launches | Any site | Less dev time, more tests |
| Platform integrations | Seamless workflow | ClickFunnels, Shopify, GoHighLevel | Use existing tools without migrations |
| Fulfillment links | Control delivery | Your service | Better customer experience |
| Reusable assets | Predictable iteration | Multiple offers | Shortcut future launches |
“Fast templates and real integrations let you test small, then scale what works.”
Monetization Mechanics: Commissions, Fees, and Payouts
Understand exactly how money moves through a funnel so you can price and reward partners with confidence.
Offer owners control commission rates on each offer and set how much partners earn. Payouts are split automatically through Stripe and post in real time, so you won’t reconcile by hand.
The dashboard breaks down earnings into total, pending, available, and in transit. This makes it simple to track sales-level details and confirm who gets paid and when.
Commission rates, creator controls, and affiliate earnings
You set commission percentages that attract promotion while protecting margin. Adjust commission rates and funnel order to model revenue and optimize average order value.
Overrides and partner splits post instantly for every sale in a stack, which builds trust across contributors.
Current platform fees: seller transaction and ACH withdrawal
Know the fees up front: sellers pay a 7.5% transaction fee and partners pay a $4.95 ACH withdrawal fee. There are no hidden monthly costs.
- Keep Stripe connected and bank details verified to ensure smooth payouts as volume grows.
- Use Insights to monitor posted, pending, available earnings, and funds en route to your bank.
- Align offers and bonuses to lift conversions without breaking your commission math.
“Automation helps you earn more with less friction — understand the money flow before you launch.”
OfferLab Certification: When It’s Worth $497 and When to Wait
Paying for certification can cut months of trial-and-error by giving you ready playbooks and live coaching.
What you get: the $497 course includes 17 playbooks (8 affiliate, 6 offer creator, 3 broker), weekly live sessions, templates, scripts, analytics training, and community access.
Immediate benefits and the shortcut
The biggest financial accelerator is the instant 1.5% broker commission unlock. That tier normally requires $100,000 in sales. Certification gives you that commission edge right away.
Who should buy now and who should wait
Buy if you run a serious operation—established creators, high-volume promoters, brokers with a network, or agencies building packaged services.
Wait if you’re just testing funnels. You can start free, build momentum, and upgrade when your pipeline justifies the price.
| Item | Includes | Best for |
|---|---|---|
| Playbooks & scripts | 17 guides, templates | Creators, promoters |
| Live training | Weekly sessions, Q&A | Rapid learners |
| Commission unlock | Immediate 1.5% broker tier | Brokers & high-volume sellers |
“This certification accelerates your path to higher commissions and stronger partnerships.”
Bottom line: weigh the price against expected referrals, deals, and time saved. If faster growth and network access matter, the course often pays back quickly.
Your 30-Day Action Plan to Go From Zero to Consistent Sales
Start with a clear 30-day plan that breaks big goals into daily, doable steps. This roadmap helps you focus on one funnel and ship fast.
Week one: role selection, system familiarization, and offer list
Choose your role—creator, promoter, combo, or broker. Learn the dashboard and shortlist offers from the CoLab Library.
Assemble a simple funnel draft with ready templates and note your top three metrics to watch.
Week two: funnel publishing, traffic tests, and early optimization
Publish one live funnel link. Run low-cost traffic tests and measure early EPC and conversions.
Refine headlines, price anchors, and order based on initial data.
Week three: collaboration outreach and stacking complementary products
Message creators and line up complementary products to stack into your funnel. Coordinate bonuses to attract partners.
Week four: analytics-driven tweaks and scaling with partnerships
Use analytics—total earnings, pending, and available balances—to tweak pages and adjust commission incentives.
Activate your network for joint promotions and scale what proves out.
“Keep steps small and consistent; momentum compounds faster than perfection.”
| Week | Main Focus | Key Outcome |
|---|---|---|
| 1 | Role + offers + template | One funnel draft |
| 2 | Publish + traffic tests | Early conversion data |
| 3 | Collaboration & stacking | Partner commitments |
| 4 | Optimize & scale | Repeatable revenue |
Conclusion
Launch a single funnel link, collect real-time stats, and build from what actually sells.
You’re ready to use OfferLab to publish a clear funnel that fits your role while the platform handles tracking and payouts.
You can discover and stack offers from the CoLab marketplace so every customer journey adds value and lifts sales. The system routes money through Stripe, pays partners in real time, and keeps the seller fee transparent.
Decide if certification’s broker unlock and playbooks fit your plan. Then pick a template, publish one funnel, get data, and iterate with partners. See how OfferLab works for you: https://cutt.ly/JoinOfferLab.