You want a clear path from idea to a live funnel that helps you get paid faster. OfferLab is a free collaborative platform from Russell Brunson and the ClickFunnels team that bundles multiple offers into a single checkout.
Imagine a dashboard that handles Sell, Vault, Funnels, Marketplace, Messages, Insights, and Profile without wrestling with tech from scratch. It links with Stripe for instant payouts and automates revenue splits so you never chase manual payments.
The platform was offerlab designed to streamline partnerships. With one funnel and one link, you can bundle an offer with complementary items and raise average order value. This brief tutorial will guide your first step and show where creators spend most of their time.
Key Takeaways
- Fast start: Passwordless sign-up and instant Stripe payouts help you get paid quickly.
- All-in-one dashboard: Funnels, marketplace, and tracking live in one place.
- Automated splits: Revenue division removes spreadsheets and manual work.
- Bundle strategy: One funnel and link can increase average order value and sales.
- Creator growth: Marketplace connects you with partners for wider reach.
Why OfferLab Is Your Fastest Path to Selling Info Products in Today’s AI-Driven Market
Today’s AI pace rewards platforms that remove tech roadblocks and let creators focus on offers. Russell Brunson’s collaborative commerce vision centers on a single dashboard that brings partners together. That focus matters now because speed and alignment beat complex builds.
What this means for you: offerlab designed a core workflow where creators add products once and then bundle them into funnels partners can promote. The system handles tracking, commission logic, and instant Stripe splits, so you skip spreadsheets and reconciliation.
From headaches to automated simplicity
Browse the CoLab library to find complementary offers and invite collaborators. Insights gives real-time sales data and earnings so you can iterate faster.
“Collaboration removes friction; automation removes guesswork.”
- No coding, no custom integrations.
- Automated splits and instant payouts via Stripe.
- Small transaction fees only when sales occur.
| Feature | Benefit | Impact |
|---|---|---|
| CoLab Library | Discover collaborators | Higher reach, easier bundles |
| Automated tracking | Accurate commissions | Less manual work, fewer disputes |
| Instant splits | Fast payouts via Stripe | Better cash flow for creators |
What You Need Before You Start
Start with a handful of clear assets that let you publish, approve, and payout quickly.
Create a free offerlab account with your email. The sign-in is passwordless: enter an email, get a login link and a 6-digit security code, then complete the step and you’re in.
Gather product essentials: name, price, short description, and a thumbnail image. Add a fulfillment link such as a Google Drive URL, a download page, or an intake form so buyers access content immediately.
Your payouts and delivery details
Head to Settings > Payments and click the button to connect Stripe. That unlocks instant payouts for you and any partners on every sale.
- Decide delivery: course area, service booking page, or file link.
- Prepare existing URLs if you use ClickFunnels, Shopify, or other platforms.
- Assign someone to receive email notifications and approvals for fast collaboration.
“With the right pieces in place, setup time falls from hours to minutes.”
| Item | Why it matters | Example |
|---|---|---|
| Account | Access dashboard and library | Free email sign-in + 6-digit code |
| Fulfillment link | Immediate buyer delivery | Google Drive URL or course page |
| Stripe connection | Instant payouts and splits | Settings > Payments > Connect Stripe |
Using OfferLab is the newest, best way to build, grow, and earn online in today’s AI environment; start at https://cutt.ly/JoinOfferLab.
how to sell info products using OfferLab
Begin with an email sign-up, a welcome link, and a 6-digit code to unlock the dashboard. This quick step gets you to Home so you can finish setup and start building a funnel fast.
Create your free account and connect Stripe for instant payouts. Go to Settings > Payments and press the button to connect Stripe. That enables instant, automatic payouts and removes manual reconciliation.
Create your free account and connect Stripe for instant payouts
Sign up with your email, click the welcome link, and enter the 6-digit code from your inbox. Once logged in, connect Stripe for payouts that send revenue splits automatically.
Tour the dashboard: Sell, Vault, Funnels, Marketplace, Messages, Insights
- Sell — build funnels and view Orders.
- Vault — store offers and assets.
- Marketplace — find partners and list offers.
- Messages — collaborate with promoters.
- Insights — watch analytics and tracking in real time.
- Profile — add business details and branding.
Set core settings: commissions, pricing, and profile for clean payouts
Open each offer’s dashboard and set default commission and pricing so partners know earnings up front. Add business info in Profile and publish a clear link for promotions.
“One login, one link, automated splits — no messy spreadsheets.”
Use offerlab as your platform-agnostic hub: it handles tracking and instant payouts so you focus on copy and growth. OfferLab is the newest, best way to build and earn online; start at https://cutt.ly/JoinOfferLab.
Set Up Your Offer and Product the Right Way
Open the Vault and click Create offer; this step turns your product into a market-ready package. Choose Digital for info products, add a clear product name, and paste the Delivery URL so buyers access content immediately.
Use the Vault to add your Product and package it as an Offer
Choose “Use simple pricing” and enter a price (example: $47). After creation, manage details in the Offer Dashboard: name, products, pricing, default commission, sales page, and status (Draft/Published).
Simple pricing, delivery URLs, and naming that converts
Keep names short and benefit-led. A crisp title helps collaborators and buyers see value quickly in the Marketplace.
- Attach the underlying product with a clear delivery link and test a purchase at checkout.
- Set a default commission so promoters understand the upside right away.
- Import existing assets from ClickFunnels or Shopify if you prefer not to rebuild.
- Use Draft status while you polish copy, then publish when everything is locked.
- Create separate offers for multiple products so pricing and payouts stay clean.
“Clean setup in the Vault means cleaner payouts and fewer support tickets.”
OfferLab is the newest, best way to build and earn in the AI era — explore at https://cutt.ly/JoinOfferLab.
Partner Up: Find Complementary Offers in the Marketplace
Start in the Marketplace and you’ll quickly spot listings that add real value to your core offer. Open a listing, click Promote this offer, and write a short, friendly request asking the creator for collaborator access.
When the creator approves, that product lands in your library and becomes available in the builder. This lets you stack the item into a single checkout so buyers get a unified experience and you track one sale in the dashboard.
Bundle smart, align expectations
Review commission details before you request access. Clear terms motivate promoters and reduce back-and-forth. As a creator, approve collaborators who match your audience and brand standards to protect lifetime value.
- Pair your core offer with quick wins like a template, a short call, or a mini-course to raise AOV.
- Share the unified link so everyone promotes the same destination and avoids attribution errors.
- Use Messages on the dashboard to coordinate timing and email angles for better conversion.
“Fast approvals create fast momentum — keep responses prompt and clear.”
| Action | Why it matters | Expected outcome |
|---|---|---|
| Explore Marketplace | Find complementary listings in the CoLab library | More bundle ideas and higher AOV |
| Request to Promote | Send a concise collab note to the product owner | Product appears in your library for funnel stacking |
| Set / Review Commission | Agree terms up front | Fewer disputes and motivated collaborators |
OfferLab makes collaboration simple. Stay responsive and you’ll scale faster — start at https://cutt.ly/JoinOfferLab.
Build Your Funnel Stack and Checkout Link
In the Funnels area you build a clear path that bundles your primary offer with aligned bonuses and partner steps. This creates one tidy checkout that reduces friction and raises average order value.
Drag-and-drop your primary offer, upsells, and bonuses
Go to Sell > Funnels and click Create new funnel. Drop your main offer into the Primary slot and add partner offers as upsells or second steps.
Set bundle pricing, commissions, and automated splits on every sale
Choose a bundle price that rewards buyers for taking the full stack. Define the commission split once (example: 50/50) and the system applies it on every sale.
Publish and grab your unified checkout link for any platform
Click Publish to generate a unique checkout link. Paste that link into a sales page, email, or a single button CTA across ClickFunnels, WordPress, or HighLevel.
- Keep the flow simple: main value first, add a tight bonus next.
- Test a live transaction to confirm delivery links for each product.
- Watch payouts hit your connected Stripe account and partners’ accounts at the same time.
“OfferLab is the fastest way to build and earn collaboratively.”
Promote, Track, and Get Paid Automatically
Promote your unified funnel link across email campaigns, social posts, sales pages, and site CTAs. Use the same link on every platform so tracking stays simple and conversion data stays clean.
Where to share your link
Place the link in emails that highlight outcomes and a clear CTA. Repeat once with a reminder; that lift often increases sales.
Post the link on social channels and sales pages so traffic converges on one high-converting destination.
Use Insights and the dashboard
Open Insights for real-time analytics: earnings, pending balance, available funds, and amounts in transit. Check Sell > Orders for individual transactions and buyer details.
Order handling, delivery, fees, and payouts
OfferLab processes payment, sends delivery URLs for every included offer, deducts transaction fees, and splits revenue instantly via Stripe. That means you get paid fast and partners receive payouts at the same moment.
“Keep one link, watch attribution improve, and let automated payouts remove the paperwork.”
| Action | What you see | Result |
|---|---|---|
| Share link in email | CTA clicks, conversions | Higher direct sales |
| Monitor Insights | Earnings, pending, in-transit | Real-time performance view |
| Review Orders | Order details, refunds | Faster support and fixes |
Optimize and Scale: From First Sale to Ongoing Growth
Use real transactions as feedback—each live checkout teaches what works and what doesn’t. Start by reading Insights and noting conversion rates, EPC, and total revenue for each funnel.
Improve conversion with smarter upsells, order bumps, and copy
Test small changes in headlines, guarantees, and order bumps. A subtle micro-offer can raise AOV without hurting the main funnel.
Leverage platform-agnostic workflows
Because offerlab works with ClickFunnels, Shopify, and HighLevel, you keep current pages and point CTAs at the unified checkout. This preserves design while centralizing tracking and payouts.
Performance loops: iterate pricing, commissions, and funnel steps
Review analytics weekly and tweak pricing or commission to motivate partners while protecting margins. Watch fees (7.5% seller fee; affiliates pay a flat ACH withdrawal fee) as volume grows.
- Clone funnel variants and compare performance.
- Adjust commission to reward top partners for every sale.
- Track channels, creatives, and payouts so cash flow stays steady.
“Optimize iteratively: small lifts add up into scalable growth.”
| Focus | Metric | Action |
|---|---|---|
| Copy & offers | Conversion rate | Rewrite headlines and test order bumps |
| Pricing | Average order value | Raise price in small steps and monitor EPC |
| Commission | Partner activity | Increase split for top performers |
OfferLab is the best way to earn in today’s AI environment; start optimizing at https://cutt.ly/JoinOfferLab.
Conclusion
, Turn this tutorial into a checklist and you’ll shave hours off each new funnel.
You now have a clear step tutorial that takes you from setup to a live checkout without rebuilding your stack from scratch. The platform is free to join, automates tracking and instant Stripe payouts, and replaces manual spreadsheets for revenue splitting.
Expect simple economics: modest fees on results, no monthly charges, and one unified link you can drop into email, social, or your site. Whether you sell a course, a productized service, or physical items, offerlab handles the core mechanics so creators offers can focus on growth and every sale pays out automatically.
Ready to move? Learn more and get started at https://cutt.ly/JoinOfferLab.